Telecommunications company, Etisalat Nigeria, has advised small and medium scale enterprises to leverage Information and Communication Technology because of the tremendous growth and expansion opportunities it offers growing businesses.
Market Access Forum is a quarterly business networking and empowerment initiative for SMEs owners to interact with large corporations with the objective of sharing knowledge. The forum is organised by the Enterprise Development Centre of the Pan Atlantic University, in partnership with Etisalat Nigeria.
Head, Enterprise Marketing, Etisalat Nigeria, Mr. Chinelo Mbanefo, said, “At Etisalat, we are passionate about the growth of startups and budding businesses in Nigeria as one of the key drivers of economic transformation for the country. In line with this vision, we have continued to launch specialized products and services that meet the needs of SMEs like EasyBusiness package and SME Arena. We have equally collaborated with institutions that support startups and growing business with initiatives like Market Access Forum which we have supported since 2011.”
The Enugu State Commissioner for Commerce and Industry, Mr. Sam Ogbu-Nwobodo, commended Etisalat for its commitment and contribution to the growth of SMEs in Nigeria, and encouraged SME owners to apply the knowledge afforded them by the Market Access initiative to ensure sustainability of their businesses.
“In today’s world of technology, there are no borders again. You have the opportunity to transact business with foreign and local partners and customers over the internet; it is over to you to make use of the opportunities presented to you by modern technology,” he said.
